The beauty industry event Cosmoprof North America (CPNA) has announce a special collaboration with Founders Factory—a London-based leading global digital accelerator and incubator. Backed by L’Oreal, Aviva, easyJet, The Guardian, Holtzbrinck and CSC, Founders Factory is a new model for corporate innovation and startup creation that has built and scaled up more than 200 early-stage companies across six sectors.
As part of the exclusive collaboration, Cosmoprof North America 2018 attendees and exhibitors will be able to apply to the Beauty Tech Accelerator program onsite at the annual event, taking place July 29-31, at the Mandalay Bay Convention Center in Las Vegas, NV.
“The collaboration with Founders Factory enables CPNA to continuously maintain its leadership for offering unmatched business building networking and learning opportunities,” says Daniela Ciocan, Marketing Directory at CPNA. “We are thrilled for the opportunity to give our participants rare access into this revolutionary program.”
A dedicated Founders Factory lounge will be located in the interactive technology special area on the show floor. Visitors to the show can experience some of the latest beauty tech solutions from program graduates and meet directly with a Founders Factory representative. Learn how Sampler, Talkin’ Things, Cosmose and Riviter benefitted from the accelerator program and discover their disruptive technologies. During designated hours, candidates interested in enrolling in the program can also meet with a Founders Factory representative one-on-one at the lounge. Select applicants will be chosen to participate in a six-month bespoke program and receive rare access to a global network of business and world leaders. From business plan development and fundraising to product engineering and marketing, an in-house team of 60 specialists are committed to helping program participants propel their brands.
“Founders Factory provides one of the most tailored growth programs in the world and we have a mission to find and develop the most promising early stage startups through an open innovation culture,” says Laura Delgado, business development lead at Founders Factory. “We are a talent magnet and we are encouraging any budding entrepreneur with a passion for beauty and technology to come and visit us!”
Those interested in learning more should also plan to attend the dedicated conference session: Corporate Accelerators: Fast Track to Market- What Every Startup Should Know, taking place Sunday, July 29. Featuring three leading experts from Founders Factory, L’Oreal and Sampler, this panel seeks to deconstruct the ‘black box’ of corporate accelerators to highlight their metrics of success and what makes these collaborations effective for corporations and entrepreneurs alike.
Other sessions at the beauty show include a branding execution focused presentation by Brand Experience’s editor-in-chief Linda Casey will explore how attendees can use the unique characteristics in natural materials to communicate a brand’s personality, differentiate themselves on shelf and delight brand fans. For more information about this session, visit http://cosmoprofnorthamerica.com/growing-glory