Rosé Piscine launches in the U.S.
Millennials are awing over the newest drink to pour over ice.
Rosé Piscine features a blue and white striped bottle, and it was ever appealing to Millennials in France and Brazil.
"Rosé Piscine is an uncomplicated, fun, and irreverent rosé tailored to the way many Millennials drink rosé on the rocks while on the beach or boat, at barbecues or poolside in the Hamptons," explains Blake Helppie, whose company, Altitude Capital Trading, LLC.bxpm
Stephanie Meyer, the U.S. brand director with Rosé Piscine USA adds, "We believe that our organic social media focus and strong event line-up, including La Nuit en Rosé in New York City from May 18-20, 2017 and Dan's Taste of Summer Rosé Soirée in Southampton on May 28 will rapidly drive national excitement around the Rosé Piscine brand in the US, exactly as we built the brand in Brazil and France."
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