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2017 PAC Global Leadership Awards Winners
PAC, Packaging Consortium, developed its PAC Global Leadership Awards to celebrate excellence in all formats of packaging, in branding and graphic design, in technical aspects and in sustainability. The contest gives industry-based, peer recognition. This is part one of two of the Global Leadership Awards coverage. The winners of the PAC Global Leadership Awards were recognized at the 2017 Package Design Matters Conference at the Awards Gala in Bonita Springs, Florida on Jan. 24.
Part 1, Best of Show
Packaging Award—Brand Marketing
PizzaExpress comes in 9- and 12-in. carton board sleeves, with glass bottle label and bread flow wrap. The design uses food photography to reassure consumers that these pizzas contain the same fresh, delicious ingredients they enjoy in PizzaExpress restaurants.
Packaging Award—Package Innovation
By: Aardvark Inc.
For: Club Coffee LP
PurPod100 is a high-profile single serve packaging innovation with a certified 100% compostable design. Testing shows the pods can break down in as few as five weeks in well-managed composting systems—faster than many other kinds of common food waste, leading to positive consumer attention.
Package Design magazine Award
Solid Gold Pet
By: Tired Wolf Studios
For: Peel Plastic Products Ltd.
Solid Gold is a premium pet food with more than 40 years of tradition. Each recipe contains premium ingredients and a blend of 20 superfoods. Graphics on the pack were updated to offer a better shopping experience for consumers while retaining the artwork that made them stand out on shelf.
“We are impressed by the structural improvements (flat bottom) that enable the package to stand up and out on shelf and the newly developed iconography that increases shopability on shelf,” says Linda Casey, editor-in-chief, BXP magazine.
The 2017 executive committee includes Donna Razik, senior manager, graphic services, Molson Coors; James D. Downham, president and CEO, PAC, Packaging Consortium; Shirley Buchanan, communications director, Davis & Bridgemark; Linda Casey, editor-in-chief, BXP magazine; Ronald de Vlam, CEO and global managing partner, Webb deVlam; Mike Ferrari, founder, Ferrari Innovation Solutions, LLC; David Jaggi, director, global strategic initiatives, Wrigley; Richard McNabb, global packaging director, Church and Dwight; Philip Tarrant, leader of packaging concept development, Coty; Alex Weber, senior creative director, Kaleidoscope; Dustin Wills, director of the Americas and Caribbean, MW Luxury Packaging, and Marriott Winchester, president, sgsco.
Judges for the 2017 PAC Global Leadership Awards were Michael Azulay, chief strategy officer, Invok Brands; Jerusha Bennett, vice president, design intelligence, Sterling Brands; Peter Booth, principal consultant, Tin Horse; Charlene Codner, chief creative officer, Founding Partner Fish out of Water Design; Chris Cornyn, chief innovation officer, Revolution Foods; Elsie Cross, strategic procurement manager—contract manufacturing, Nestle Canada Inc.; Chris Cunningham, global industrial design manager, Wrigley; Matthew Daniels, United Kingdom, global packaging capability Leader, Unilever; James Davidson, director of commercial development, Amcor Flexibles North America; Anne Dean, vice president of brand deployment—Canada, Schawk—Part of SGK; Bryan Dilts, creative director, Rayment & Collins; Amy Dresner-Yules, senior manager of global design and health brands lead, Pfizer Consumer Healthcare; Humberto Garcia, packaging director, Pepperidge Farm; David Haslam, vice president of premedia, TC Transcontinental; Paul Jenkins, managing director, ThePackHub; John F. Kissoon, director of creative services, Main St. Group; Wendy Kufeldt, managing director, Canada, Anthem Worldwide—Part of SGK; Jean-Pierre Lacroix, president, Shikitani-Lacroix; Mudit Lawania, senior manager of packaging design and development and procurement, Walmart India; Kenny Li, designer, Werle Design; Natalia Lumby, associate professor, Ryerson University; Shaun Markey, brand strategist, R&D/Leverage; Toni Marnul, creative director, Reynolds Consumer Products; Derek Massey, design manager, PepsiCo Global Nutrition Group; Katie Ozamiz, brand and innovation designer, Pepsico Global Nutrition Group; Thomas Pigeon, founder & CEO, Pigeon Brands; Joel Porter, packaging graphics manager, Coca-Cola; Luis Prior, director of marketing and business development, Atlantic Packaging Products; Joe Puntillo, senior sales strategy manager, merchandising, Chocolate, Mars Canada Inc.; Jeff Rector, art and design manager, McCain; Bernardino Reynoso, senior vice president of innovation and growth, RocketFueLabs; Narut Ruthiraphong, senior brand manager, Sun Branding Solutions; Eric Schultz, vice president of business development, SGK Inc.; Elias Spartis, manager of packaging, Home Depot; Jamie Stedman-Novo, co-founder and executive director, S2 Design Group; Marlene Tolomizenko, brand design and pre-press manager, General Mills; Bruce Welt, Ph.D., professor, UF packaging engineering program coordinator, and Stuart Werle, president and creative director, Werle Design.
The marketing and design communities gather in southwestern coastal Florida to celebrate the 2016 Brand Leaders and Rising Stars
This January, the design and marketing communities came together in beautiful Bonita Springs, Florida, to celebrate the 2016 winners of the inaugural Brand Leaders & Rising Stars Competition during the 2017 Package Design Matters Conference’s Awards Gala. What sets the Brand Leaders and Rising Stars competition apart is that the majority of award winners are nominated by peers, colleagues, superiors and partners. For example, Maureen Hubbs, who works with Barilla America’s marketing—brand development and innovation team, not only completed the required nomination paperwork, Hubbs sent in a multi-page report that details the positive business impact from the package design and even recorded a video, which was aired during the Gala, to nominate her colleague Charlie DiGregorio for his work on the Barilla Pesto DuoClub launch. Hubbs’ nomination demonstrates the collaborative, appreciative nature of our industry. We’ll be featuring DiGregorio’s work and the other winners in a multi-part editorial series in Brand Experience magazine, of which this is the first installment.
The complete list of winners includes:
RISING STAR: Ria Reodica, designer
at Sobel Westex
BRAND LEADER: Jennifer Giannotti-Genes, global senior design manager at Colgate-Palmolive/Hills Pet Nutrition
MARKETING AND BRANDING
BRAND LEADER: Michael Ganey, vice president of marketing, House-Autry Mills
BRAND LEADER: Walter Pelaez, CEO at Sobel Westex
RISING STAR: Charlie DiGregorio, packaging engineer at Barilla
BRAND LEADER: Todd Carmichael, CEO
at La Colombe Coffee Roasters
RISING STAR: Danielle Stangler, founder and CEO
BRAND LEADER: Todd Carmichael, CEO
at La Colombe Coffee Roasters
BEST COLLABORATIVE TEAMS
RISING STAR: Young Living Essential Oils, sales and creative services department
BRAND LEADER: P&G, Bounty cross-functional team & Interbrand team
Congratulations to the 2016 Brand Leaders and Rising Stars winners and those who nominated them! If you would like to nominate a brand leader or rising star for the 2017 competition, please visit www.bxpmagazine.com/brandleaders-risingstars2017.