Absolut Vodka is introducing its limited edition bottle just in time for Canada’s biggest milestone: Absolut Canada.
It’s a tribute to 150 years of forward thinking, the Absolut Canada bottle was designed in collaboration with Canadian textile artist, Elizabeth Elliott. To convey a message of Canada’s history, the bottle artwork uses a traditional quilt block ‘Maple Leaf’ design and modernized Canadian color palette: geometric shapes represent Canada’s diversity and a grid reflects the expansive geography.
“Absolut is known globally for its limited edition bottles–everything from cities, to countries, to celebrating Pride or Andy Warhol, so we’re thrilled to bring a Canada-specific version to market at a time when celebrating our country will be at an all-time high,” says Vanessa Clarke, senior brand manager at Corby Spirit and Wine. “Much like Canada, Absolut has a long history of inclusion and innovation, so we’re excited to have a bottle that is uniquely ours to reflect those synergies.”
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