Kevin Marshall is creative director, packaging and content, at Microsoft. In his role, Marshall leads a world-class team of industrial and graphic designers and spearheads the
packaging vision of Microsoft’s creative strategy for brands worldwide. Partnering with key stakeholders, e.g., the Central Marketing Group (CMG), industrial design team, user experience (UX) groups, product and brand marketing teams and the manufacturing supply chain (MSC) team, Marshall oversees the development and evangelization of the “One Microsoft” set of brand guidelines for structural packaging.
Prior to joining Microsoft, Marshall was creative director of Marc Rosen Associates, a design firm for the luxury, beauty and consumer packaged goods industry and global packaging design director for Avon Products Inc. He has worked with international clients such as Coty Beauty, Procter & Gamble, Estée Lauder, Bath and Body Works, O’Boticario and Brown Forman Co. to launch memorable programs that delight consumers, build brand equity and leverage the virtues of inspired design.