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Crunch Pak Adds Gusseted Bags to Packaging Options

New bags will launch with limited promotion of “PAW Patrol: The Movie.”

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Crunch Pak Adds Gusseted Bags to Packaging Options

(PRESS RELEASE) CASHMERE, WA — Crunch Pak, a maker of sliced apple snacks, is adding gusseted, stand-up bags to its list of packaging options and will launch the new SKUs with a limited item promoting “Paw Patrol: The Movie” from Paramount Studios.

Available at the end of July in select stores, the gusseted bags come in 14-oz. and 24-oz. sizes with options of sweet, tart, peeled or mixed apple slices. The bags are resealable and made with materials that maintain product freshness.

“Family-size packaging represents 35 percent of sliced apple business, and these bags maximize shelf space with no lost space between facings, and the graphics and vertical presentation create awareness and encourage impulse purchase,” said Ozgur Koc, senior vice president, new business and product development.

The gusseted bags will launch with Paw Patrol characters in a limited-time promotion before transitioning to Crunch Pak branding.

For more information, visit crunchpak.com.

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