Elisabeth Emory Regional account director, Middle East, Kaleidoscope What is the real worth of brand equity in modern markets? Brand equity is critical with the changing...
Silicon Valley printing technology company Electronics For Imaging, Inc. and Australian packaging innovator Orora Limited today announced an expanded global partnership that will bring additional, state-of-the...
Naked brand announces the launch of Naked Fruit, Nut & Veggie Bars, extending the brand beyond juices and smoothies. Naked is committed to giving everyone easy...
Equator Design, Ltd. (Equator), part of the brand development group of SGK, a division of Matthews International Corporation, today announced plans to expand the Company’s presence...
To create an effective package, it should be easy to understand at a glance – brand name, what the product is, and why should I buy...
HP Inc. and AIGA, the professional association for design, announced their partnership in advancing digital print technology and digital user experiences. The collaboration seeks to bring...
Under the motto “Packaging Unleashed” Constantia Flexibles showcases latest packaging solutions at PLASTINDIA – one of India’s largest trade fairs – from February 7 to 12,...
In light of the Commerce Department submitting to the White House the results of its 232 investigation examining the national security impacts of aluminum imports, CEOs...
Piper-Heidsieck, a French Champagne house known for its red label announces its return to the sold Champagne to be served at the Oscars. To mark the...
Heineken’s latest drink is now available in Canada. Heineken 0.0 is an alcohol-free lager brewed with a balanced and distinct taste with 69 calories per 330...
