Instantly recognizable and practically an icon of summer for American kids all over the nation. It’s difficult to believe that the Razor scooter didn’t come to...
Ringing in the centenarian birthday of Mr. Peanut, Planters has released a limited–edition package that delivers a unique celebration to every brand fan. The limited-edition packaging...
I think design is kind of everything,” says Craig Dubitsky, founder and CEO of Hello Products, who has either started or been on the ground floor...
This spring, Mars Retail Group pairs with Lip Smacker and Markwins to create the four Easter novelties—“Kiss the Rainbow, Taste the Rainbow” featuring Skittles and Starburst...
The average consumer looks for simplicity, convenience and something that will catch their eye when it comes to a product and its packaging. Brand designers and...
Earning retail placement into Costco stores requires the right product and a team experienced in perfecting brand positioning for the club store customer. Water Lilies gained...
When Five-time Emmy Award winner, author and beauty entrepreneur Eve Pearl was a child, she was extremely self-conscious. “My mother works at the Lincoln Center, so...
In an era when cross-category marketing is increasing and marketers try to exploit new ways to connect with customers, packaging becomes an even more vital component...
A new market assessment report from PMMI, The Association for Packaging and Processing Technologies, the owner and producer of PACK EXPO Las Vegas and Pharma EXPO...
I remember Navy Pier as a place where my dad would buy gas on family boat trips. Back then, the Chicago landmark primarily was a freight-...