Chicago menswear brand Public Rec reveals a new brand identity, with strategic support from branding and creative agency Studio.Build and writing agency Reed Words. Public Rec’s...
Leveraging the positive response to the relaunch of Poland Spring Sparkling, Nestlé introduces Poland Spring’s expanded line-up, which includes six new flavors that meet consumers’ demands...
Shelton, CT — Creative problem solving is at the core of product development and package design. The tedious preparation of ingredients for cooking was what drove...
A United Nations Development Programme report indicates that in Argentina, 79% of the information regarding climate action and the environment is of low quality to none....
The two agencies worked with Optiat to create a new brand that enables the founders to tell a richer, more consistent story, building a visual and...
When something starts out as a success in the racing industry, it’s inevitable the automobile industry wants it. This is the story of zMAX Micro-Lubricant. For...
Following the success of the T2 2016 and 2017 Christmas tea ranges, Metsä Board, the producer of premium fresh fiber paperboards, has once again helped develop...
Gancia Sparkling Wines, Italy’s original sparkling wine founded in 1850, announces the launch of its new marketing platform, “drink beauty,” which was created to appeal to...
According to Auto Service World, Do-it-Yourself (DIY) automotive repair has become one of the fastest-growing consumer trends in Canada and the United States.1 TFI Envision was...
Starbucks Mooncakes have debuted a bold new graphic identity and packaging, thanks to Design Bridge Shanghai. The new design comes from the goal to build emotional...