Categories: Household Products

Aquaphor announces new Aquaphor Baby Diaper Rash Relief

Aquaphor Baby has announced a new, maximum strength Fast Relief Paste, said to relieve diaper rash discomfort in just one use.

The formula is made with 40 percent Zinc Oxide and creates a barrier to block moisture, helping to keep everything dry for the baby.

“With Aquaphor’s 90 years of skin care expertise, we developed a maximum strength zinc oxide paste made for diaper rash, that feels light and is free of unpleasant odors, parabens or fragrances that can irritate baby’s delicate skin,” says Erynn Keefe, marketing director, Aquaphor at Beiersdorf, Inc. “We are pleased to introduce Aquaphor Baby Fast Relief Diaper Rash Paste, which goes on and wipes off easily and is clinically proven to protect and relieve diaper rash, so parents can trust baby’s skin will be protected all night long.”

The new Aquaphor Baby is available at all food, drug and mass merchandisers around the country.

BXP Staff

BXP elevates the value of innovative and collaborative brand package design as a strategic business competence across the omni-channel path to purchase, to ultimately help consumer facing and retail brands deliver more relevant experiences that connect with shoppers, win at shelf, own the moment of sale and maximize brand loyalty.

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