Categories: BeverageMaterials

Bolthouse Farms delivers protein new “B” beverages

Bolthouse Farms announces Bolthouse Farms “B” line products, a new lower sugar, premium refrigerated beverages—Bolthouse Farms B Strong protein shakes and Bolthouse Farms B Balanced smoothies.

“We’re committed to creating more great tasting and nutritious options to support consumers’ evolving lifestyles and nutritional needs,” says Todd Putman, general manager of C-Fresh. “Our new Bolthouse Farms dressing innovations and ‘B’ line of beverages offer consumers a greater variety of healthier options as they explore their wellness journey.”

Sugar is a growing concern among consumers–84% are looking to reduce their intake and nearly 50% of Americans focus on sugar content when scanning nutrition labels. Bolthouse Farms “B” line of products will make it convenient for consumers to enjoy less sugar and great nutrition in their favorite smoothies and protein drinks.

Bolthouse Farms B Balanced smoothies come in these flavors:

  • Sweet Green – combination of kiwi, apple, and pineapple with cucumber
  • Strawberry Banana – classic balance of strawberry and banana
  • Tropical – blend of mango, passionfruit, and guava
  • Berry – mix of blackberry, strawberry, and a touch of apple

Bolthouse Farms B Strong protein beverages are in these flavors:

  • Chocolate – made with cocoa powder for a smooth chocolaty flavor
  • Vanilla – creamy and inviting vanilla flavor
  • Coffee – coffee extract adds bright, robust flavor
  • Vanilla Chai – blend of aromatic vanilla and warm spices

BXP Staff

BXP elevates the value of innovative and collaborative brand package design as a strategic business competence across the omni-channel path to purchase, to ultimately help consumer facing and retail brands deliver more relevant experiences that connect with shoppers, win at shelf, own the moment of sale and maximize brand loyalty.

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