fairlife launches Smart Snacks

Fairlife, LLC, a dairy-based food company announces the launch of its “smart snacks,” a new collection of snack-sized beverages.

The smart snacks are made with fairlife’s ultra-filtered milk, blended with a touch of honey and oats, as well as strawberries, cocoa and vanilla for flavor.

“As a mom, grandmother of triplets, a dairy farmer, and a company spokesperson my days are never the same but always busy and jam packed with projects and activities that keep me constantly moving. Whether traveling for business or leading a tour around the farm I’m always looking for that energy and nutrition boost in the mid-morning or mid-afternoon,” says Sue McCloskey, co-founder of fairlife, LLC. “That’s why I’m so excited to announce the addition of fairlife smart snacks to our portfolio, but I’m especially delighted because its irresistibly rich and creamy flavor profile excites my taste buds and it keeps me from being hangry between meals. I’m so proud that fairlife can offer one-of-a-kind products like these that bring superior nutrition in conveniently sized bottles that fit our fast-paced lifestyles today.” 

The smart snacks are available in Rich Chocolate, French Vanilla and Creamy Strawberry and each packed in an 8-oz. bottle. The beverages are lactose-free, gluten-free, ultra-pasteurized, and contains prebiotics.

BXP Staff

BXP elevates the value of innovative and collaborative brand package design as a strategic business competence across the omni-channel path to purchase, to ultimately help consumer facing and retail brands deliver more relevant experiences that connect with shoppers, win at shelf, own the moment of sale and maximize brand loyalty.

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