Ferrara Snack Maker Launches “Space Jam” Limited-Edition Packaging

(PRESS RELEASE) CHICAGO — Ferrara is commemorating the upcoming release of “Space Jam: A New Legacy” with a limited-edition candy and cookie lineup featuring new packaging from Trolli, Keebler, NERDS and SweeTarts.

Along with the limited-edition look, Ferrara is launching the Sweet Slam promotion in which customers can scan the QR code on the packaging to unlock an exclusive game. Players can throw down with the movie’s featured stars – LeBron James, Bugs Bunny and Lola – and choose one of four candy-and-cookie-themed basketballs to try to pull off the biggest dunks for the highest scores.

By playing, fans can enter to win one of thousands of “Space Jam” prizes like customized basketballs, hoops and the chance to get a customized illustration of yourself with the Tune Squad.

For more information about the “Space Jam” limited-edition packaging, go here.