Press Releases

PepsiCo, Walmart Debut Bolder MTN Dew Frost Bite Zero Sugar

(PRESS RELEASE) MTN DEW is bringing fans a bone-chilling beverage with all-new MTN DEW FROST BITE Zero Sugar, available at Walmart. MTN DEW FROST BITE Zero Sugar is the alternative to the original, delivering the same bold charge and flavor now with zero sugar. With a stunning graphic shark design and refreshingly cool burst of melon flavor, MTN DEW FROST BITE is made especially for those who dare to dive straight into the deep end of adventure.

“On the heels of the MTN DEW FROST BITE launch at Walmart last year, DEW is thrilled to introduce MTN DEW FROST BITE Zero Sugar for fans who want a delicious zero sugar option,” said Nicole Portwood, vice president, Marketing, MTN DEW. “This new offering leans into our steadfast commitment to consistently deliver flavor excitement and variety of choice to DEW Nation – and we are thrilled to be able to do just that with Walmart.”

Beginning March 22, MTN DEW FROST BITE Zero Sugar will be available at more than 4,300 Walmart stores nationwide in 20 oz. bottles and 12 oz. 12-pack cans.

In addition to the introduction of MTN DEW FROST BITE Zero Sugar, DEW will expand its packaging offerings of original MTN DEW FROST BITE by adding 24-can packs to the lineup. This expanded packaging provides the DEW signature charge at a greater value to meet the demands of DEW Nation and Walmart shoppers.

DEW Nation can sink their teeth into MTN DEW FROST BITE and MTN DEW FROST BITE Zero Sugar by visiting their local Walmart or Walmart.com.

Thirsty for more? Catch comedic TikTok content featuring the ice-cold drink using the hashtag #MTNDEWFrostBiteZeroSugar. Don’t forget to bundle up and visit mountaindew.com or facebook for more information, and join the conversation by following Instagram and Twitter.

SUBMITTING PRESS RELEASES
Send your press releases to BXP at press@bxpmagazine.com. Learn about our submission guidelines.

Press Releases

Recent Posts

GO MINIMALISM . . . HOLD ON A MINUTE!

FOURTH IN FORCEpkg’S MR. REALITY CHECK SERIES GO MINIMALISM . . . HOLD ON A…

2 years ago

Sustainable, 100% Recycled Transparent Sheeting is Now a Reality!

Printex Transparent Packaging introduces Eco-PET 100, the first totally clear PET (polyethylene terephthalate) made entirely…

3 years ago

Kroger, Walgreens to Dedicate Section of Their Stores to Reusable Packaging

Big retailers are signing on with a new company’s sustainability program.

3 years ago

6 Marketing Tips for Ecommerce Brands to Win the Holiday Shopping Season

Online sales are expected to grow leading up to Christmas – here’s how you can…

3 years ago

New Wunderoots Branding Celebrates the Carrot

Plant-based brand relies on packaging to educate shoppers

3 years ago

Sustainable, 100% Recycled Transparent Clear PET Packaging is Now a Reality!

Printex Transparent Packaging introduces Eco-PET 100, the first totally clear PET (polyethylene terephthalate) made entirely…

3 years ago

This website uses cookies.