Materials

Product Focus: Luxury Packaging Materials

Decorative Paperboard

www.fibermark.com

The multi-faceted hues of FiberMark’s Illusio by Corvon provide a progression of intense color-shifting shades. Available in six standard colors and six standard textures as well as custom-color branding solutions, this fiber-based decorative covering material for luxury turned-edge box applications is FSC-Certified and contains 40% post-consumer waste fiber.

Carta Allura, Metsä Board’s newest folding boxboard.

Folding Boxboard

www.metsaboard.com

Carta Allura, Metsä Board’s newest folding boxboard, has 90 top/89 back brightness and smooth finish. Available in 12-20 pt, the company says, it’s ideal for foil lamination, has a coated reverse side for backside printing, and is an option for beauty-care, food and beverage, and high-graphics end-uses.

Printable Wood Veneer

www.mgxdigital.com

Masterpiece Graphix’s printable wood veneer is available in cherry and birch. The real wood alternative to cardstock can be used on virtually any press, and it can also be made into a pressure sensitive stock.

Rigid Setup Boxes

www.cmcpackaging.com

Custom packaging can be made from multiple materials, including fabric, wood, tin, plastic, aluminum and popular, eco-friendly materials, such as bamboo and paper. Custom options include set-up boxes, medium-density fiberboard and natural wood boxes, metal boxes, plastic injection molding and polyethylene pouches in addition to the patented Burgopak box.

Double Roll-on Cosmetics Packaging

www.quadpack.com

Double roll-on features two glass roll-ons joined by a link made from sustainably-sourced wood. A smooth roller ball enables scent to glide onto the skin. Ball options include glass, plastic and metal.

Cosmetic Flint Glass

www.o-i.com

Custom packages are available, such as this bottle made by Owens-Illinois (O-I), in partnership with world-famous stained glass artist Brian Clarke, for cachaça spirit maker Yaguara. By customizing an existing design from the O-I Covet Classics line, this packaging creates an eye-catching shelf presence to support Yaguara’s high-end positioning for its cachaça brand in the global market.

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Cosmetics Case Packaging

www.wwpinc.com

This mascara case is for the Wink line of mascaras from cosmetics provider butter London. Composed of styrene acrylonitrile, the case’s vial component communicates the brand’s message of unabashed color through its own translucence.

Wrapped Rigid Board Boxes with Decorative Accents

www.stribbons.com
Packaging can be custom made with luxurious add-ons. This custom box is wrapped in white pearlized paper. Luxurious gold satin ribbon pulls, intricate gold hot-foil stamping describe the contents, and a 3-D logo is positioned to draw attention to the brand.

Metallized Film

www.hazen.com
Customized metallized papers deliver shine on shelf while resisting fingerprints. This custom project for Procter & Gamble’s Gucci Pour Homme and made-to-measure gift set features a metallized and laminated 48-gauge polyester with an Ultracure coating and 80-lb. litho paper that lays and stays flat.

Luxury Tin

www.planetcanit.com

The spring tin is a visual surprise. The metal cover, printed in four-color process, sets the scene, hinting at the package’s content. Decorative metal panels separate, exposing a clear hard plastic window for viewing the coordinated candy fill. The product remains protected and secure until the entire cover is removed.

PET and PP Cosmetic Packaging

www.rpc-group.com

Together with its distinctive trigger pump, the high profile Elnett bottle is designed  for hair care products. It features an outer container injection molded in PET by RPC Bramlage with the inner bottle extrusion blow molded in PP by RPC Kutenholz to a special design created by L’Oréal. The bottle and the outer container are then assembled at RPC Bramlage.

Wine and Spirits Luxury Labels

www.wspackaging.com

Labels for wine and spirits can be custom made with a wide spectrum of visual effects by using a combination of transparent and opaque inks printed on patterned prismatic/metallic papers. To protect brand graphics, coatings can also be added to resist water and abrasion.

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UV Cast and Cure System

www.dgmna.com

The Filmdex Cast and Cure system produces 3-D imaging in the surface of a UV coating or varnish.

Embossed Gift Box

www.ibcshell.com

This premium set of liqueur includes a St Germain carafe, stirrer and recipe guide; presented within a 36-pt. printed and embossed Briteluxe gift box.

Rigid Set Box with Padded Top

www.mcleanpackaging.com

McLean presents a rigid set box with a padded top. This luxury packaging material adds depth to a traditional set box and entices the customer’s sense of touch. The soft, smooth surface exudes shelf appeal and provides a reason for the customer to make this box a keepsake.

Enhanced Paperboard

www.diamondpackaging.com

Five Star Fragrance Company’s XOXO Eau de Parfum spray features DiamondGlitter coating, multi-color printing, foil stamping, and embossing. The carton was converted utilizing Invercote G paperboard and offset printed with two spot colors, and dense black inks, along with DiamondGlitter specialty coating, UV matte coating, and UV gloss spot coating.

Luxury Colorant

www.masterbatches.com

Colorant masterbatches marketed under global brand names, are designed for luxury packaging needs. This includes Breath, a silvery blue.

BXP Staff

BXP elevates the value of innovative and collaborative brand package design as a strategic business competence across the omni-channel path to purchase, to ultimately help consumer facing and retail brands deliver more relevant experiences that connect with shoppers, win at shelf, own the moment of sale and maximize brand loyalty.

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