Stacy’s Pita Chips debuts “Rising to the Occasion” packaging

Women across the country are being celebrated this month for their pivotal role in American history. In honor of Women’s History Month, Stacy’s Pita Chips is introducing a limited-edition “Rising to the Occasion” art packaging. The box set features three designs representing Stacy’s commitment to stand with women.

“As a brand founded by a strong, passionate, entrepreneurial woman, Stacy’s Pita Chips recognizes the importance of female empowerment and ingenuity and is proud to transform our packaging this month to honor women who are ‘Rising to the Occasion’ every day,” says Stuart Beck, senior director of marketing, Stacy’s Snacks.

The new designs give off a powerful message: the mouths represent how women are speaking out to celebrate one another, and the lion illustrates women and their tenacity to advance the equality movement.

The limited edition bags are available as a set online at stacyssnacks.com.

BXP Staff

BXP elevates the value of innovative and collaborative brand package design as a strategic business competence across the omni-channel path to purchase, to ultimately help consumer facing and retail brands deliver more relevant experiences that connect with shoppers, win at shelf, own the moment of sale and maximize brand loyalty.

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