The U.S. Department of Commerce said retail sales have increased 6.6 percent from one year ago and revised its May sales numbers, higher, from a 0.8...
HelloFresh’s distinctive lime brand color punctuates the visual landscape at the brand’s photo studio in Manhattan with green fruits, brightly colored kitchenware and more. In this...
The shift of in-store marketing budgets from a mass, one size fits all strategy, to a more personalized, local marketing strategy has been instrumental in the...
L.L.Bean is set to open its first U.S. store in downtown Boston. This store is the first of a number of new stores that are set...
eSalon, an innovative custom at-home hair color company, unveils a new visual identity, including a refreshed logo, packaging design, and product names. Now entering its 8th...
Walmart aims to reduce over-packaging within e-commerce by transforming consumer behavior. In an interview with Laura Phillips, senior vice president of sustainability, Walmart, at this year’s...
In this the second installment of our ongoing series about intellectual property, Jonathan Gelchinsky, a lawyer who heads the trademark practice at Pierce Atwood LLP in...
A recent study by market intelligence agency Mintel reveals that 69% of U.S. adults shop online monthly, trading in the brick-and-mortar retailers for the more convenient...
When Five-time Emmy Award winner, author and beauty entrepreneur Eve Pearl was a child, she was extremely self-conscious. “My mother works at the Lincoln Center, so...
The Honest Company’s director of creative services talks about the upside of assumptions and the importance of recognizing life’s opportunities. Unlike many design and creative directors...