Belvedere Vodka launches the official Belvedere 007 Martini

Belvedere Vodka, a world’s original luxury vodka, is thrilled to be partnering with EON Productions to bring James Bond’s iconic “shaken, not stirred” cocktail to the finest lounges around the world.

“Ordering a vodka martini signals appreciation of the classic cocktail, which has been demonstrated effortlessly by James Bond throughout the years,” says Rodney Williams, president of Belvedere Vodka. “We believe the martini is the best place for our vodka’s character to shine through, and we are proud to present the Official Belvedere 007TM martini.”

Bond’s preferred “shaken, not stirred” vodka martini has become such an iconic catchphrase that, in 2005, it was selected as one of the 100 most famous lines in film. The Official Belvedere 007TM martini, available at the world’s most refined cocktail bars, is crafted with Belvedere Vodka, Dry Vermouth and is always “shaken, not stirred”. Elegant, balanced and distinctive, it is full of character with every sip and finished off with a lemon twist.

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BXP Staff

BXP elevates the value of innovative and collaborative brand package design as a strategic business competence across the omni-channel path to purchase, to ultimately help consumer facing and retail brands deliver more relevant experiences that connect with shoppers, win at shelf, own the moment of sale and maximize brand loyalty.

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