Diamond Collection wines available canned

Francis Ford Coppola Winery announces that its most popular white wine collection, Diamond Collection is now in cans.

The three wines in cans are Chardonnay, Pinot Grigio and Sauvignon Blanc, and these are added to the flagship portfolio.

“It was Francis’s instinct and creativity that first brought wine-in-a-can to the forefront of the wine industry with the introduction of the Sofia Mini cans more than a decade ago,” says Corey Beck, Francis Ford Coppola Winery’s President and Director of Winemaking. “For a category that’s accelerated so rapidly over the years, consumers are still loyal to the Coppola brands they trust and admire, because they know we will deliver the same premium quality, consistency, and authenticity they know and love in a bottle, into a can.”

The Diamond cans are available starting Aug. 4 at the winery’s mid-summer pool party event.

The 250 mL cans are available in portable lightweight 4-pack’s that are environmentally friendly.

BXP Staff

BXP elevates the value of innovative and collaborative brand package design as a strategic business competence across the omni-channel path to purchase, to ultimately help consumer facing and retail brands deliver more relevant experiences that connect with shoppers, win at shelf, own the moment of sale and maximize brand loyalty.

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