Categories: FoodPaperboard

Paperboard Packaging Council’s National Paperboard Packaging Competition

Paperboard Packaging Council’s National Paperboard Packaging Competition

www.paperbox.org

Judged by a jury of packaging professionals, industry experts, professors and media experts, the North American Paperboard Packaging Competition recognizes packages from carton manufacturers involved in the concept, design, print, performance and shelf appeal of paperboard packaging.

 

Package of the Year

All Packaging Company

SlideBoxCR SB200

SlideBoxCR features both an outer carton and an inner sliding tray that contains the product. To unlock the tray, the consumer must firmly press a hidden flap against the inside wall. This intentionally non-intuitive locking mechanism ensures that children cannot access the product. In addition to its functional structure, the carton also allows for premium graphic treatments. Embossing, foil stamping, spot UV, PMS colors, and soft-touch coating may all be incorporated without limitation.

 

Folding Carton of the Year

Thoro Packaging

Lancer Legacy Youth Treatment

This folding carton was designed in the spirit of a beautiful shell. Inside is a rare and precious pearl—an ultra-high-end skincare treatment. To underscore the value and exclusivity of its “pearl,” this package design spared no expense when it came to embellishment. Perhaps most striking is the choice to forgo printed graphics and text for foil stamping throughout. This adds a feeling of glam that truly elevates the design and gives the package a radiant glow. The outer sleeve features a similarly striking foil stamped pattern, as well as a soft touch application to provide a sleek feeling.

 

Rigid Box of the Year

Hub Folding Box Company

Inniskillin 40th Anniversary

Consumers begin by removing the box from its black and gold velvet bag. The first glance at the box reveals its faceted lid, which was inspired by the iced crystal stopper inside as well as the product’s icy brand identity. Touching the box, the consumer experiences the supple elegance of the outer wrap—a custom latex-infused paper that was able to stretch at multiple angles across the facets of the lid.

 

Eco Award of the Year

WestRock

Project Ironman

While these new designs provide serious brand power—and in initial market trials, demonstrated a 30% increase in sales versus generic battery boxes—their materials savings may be even more significant. While the traditional fully-enclosed, square-corner 8-pack battery box for aluminum bottles uses approximately 428 sq. in. of paperboard, BasketWrap uses only 403 square inches (a 6% decrease) and Cluster-Side uses approximately 325 sq. in. (a 24% decrease). Additionally, the new designs allow for increases in number of cartons per case, number of cartons per pallet, and number of pallets per truck.

 

Inno Award of the Year

Graphic Packaging International

GF Harvest IntergraFlex Collapsible Cup

IntegraFlex combines the best attributes of a folding carton with those of a flexible package. Delivered in a filled but semi-collapsed state, the package consists of a paperboard sleeve with an attached flexible liner that contains product. The consumer “pops” open the package by pressing the two sides until they lock into position. Then she can open the liner, add liquid, microwave if necessary, and eat directly from the package. A highly versatile design that’s ideal for a range of dry foods to which liquid is added, this package could have far reaching implications for the dry foods market.

 

Gold Award

Caraustar Industries

Ben & Jerry’s 3 CT Pint Slices

 

Gold Award

Diamond Packaging

Diamond Packaging 2017 Calendar

BXP Staff

BXP elevates the value of innovative and collaborative brand package design as a strategic business competence across the omni-channel path to purchase, to ultimately help consumer facing and retail brands deliver more relevant experiences that connect with shoppers, win at shelf, own the moment of sale and maximize brand loyalty.

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