Categories: BeverageLuxury

Peet’s Coffee releases its holiday season offerings

Peet’s Coffee has unveiled its 2018 Holiday offerings. The festive Coffee First lineup features the new Etoile single-origin, annual Holiday blend, beverage newcomer Dark Chocolate Orange Mocha and the returning favorites, as well as a selection of gifts.

The Holiday Blend has notes of citrus and Mayan chocolate in the deep roasted coffee.

“Stout bodied, deeply roasted, and joyously flavorful, our Holiday Blend is the most ardently awaited coffee of the year,” says Doug Welsh, Roastmaster and vp of coffee, Peet’s Coffee. “This year we selected southern Ethiopian coffee for its citrusy perfume, the sublimely syrupy and tobacco-spiced Sumatra of the Batak region, and the Mayan chocolate delights of Guatemala from the small farms of San Martín Jilotepeque.”

The newest Etoile is a light roast from Jimma in Ethiopia, featuring notes of citrus and a potent spice.

The packaging for these new additions are, of course, in holiday colors. This limited-edition holiday gear shimmers with gold, silver, copper and rose metallics.

BXP Staff

BXP elevates the value of innovative and collaborative brand package design as a strategic business competence across the omni-channel path to purchase, to ultimately help consumer facing and retail brands deliver more relevant experiences that connect with shoppers, win at shelf, own the moment of sale and maximize brand loyalty.