Categories: Beer Wine Spirits and Cannabis

Royal Dutch Distillers is new U.S. importer of Cherry Heering

Cheery Heering Liqueur is now available to bartenders and consumers across the U.S. through Royal Dutch Distillers.

The Miami-based subsidiary of De Kuyper Royal Distillers will act as the exclusive importer and sales and marketing force of the renowned and well-established Cherry Heering brand.

Cherry Heering, one of the oldest cherry liqueur’s in the world was established in 1818. It is known as the original cherry brandy and contributed to the creation of some of the most legendary cocktails.

“The Cherry Heering brand is well-established and has a high level of recognition in the US bartender community,” says Adéle Robberstad, CEO of Peter F. Heering company. “We are very proud and grateful for this close relationship with the U.S. on-premise and will continuously build on it with our constant support.”

Editorial Note: This post was shared by a member of the BXP community and edited by our editorial staff. Do you have news to share with our readers or a package design project that you are especially proud of? Click here to learn how you can become a contributing member of the BXP Magazine online community.

BXP Staff

BXP elevates the value of innovative and collaborative brand package design as a strategic business competence across the omni-channel path to purchase, to ultimately help consumer facing and retail brands deliver more relevant experiences that connect with shoppers, win at shelf, own the moment of sale and maximize brand loyalty.