JCPenney has relaunched its private label brand called Arizona in an overhaul meant to appeal primarily to teen shoppers and to improve weakening sales. This is...
We take a look back this year’s Digital Technologies to enhance Branding in the Physical World webinar, which is part of an continuing conversation about how...
A U.S. based company specializing in sensitive hotel guest bathroom amenities, Nurture Hospitality Group has officially launched with a strong social message. NHG was founded on...
EXAM, a luxury brand has announced the opening of its second store in Mangalore at City Centre Mall. With the success of its existing store at...
Huss Brewing Company has launched a new set of products packaged in environmentally-friendly aluminum beverage cans. A recent addition in the Huss Brewery slate of craft...
The innovative Underground Spirits range of gin and vodka has been given a fresh new look by Denomination that draws on its Canberra roots and emphasizes...
Branding is like dating…Well, sort of. Rather a trite statement, but inherently true. Just as dating is a process, branding is the process of establishing a...
Butcher & Gundersen celebrates craft beer innovation with the creation of the new identity for Marston’s nano-brewery. DE14 is not just the Burton postcode, it’s the...
Brand Experience takes a look back at winners of The Brand Leaders & Rising Stars competition, which spotlights some of the brightest and most creative minds...
Cosmoprof and FIDM open public voting for Connected Beauty Concept 2050 Cosmoprof North America (CPNA), in collaboration with Fashion Institute of Design & Merchandising (FIDM) has...