Categories: Innovation

Amber Beverage Group unveils Cross Keys Gin

Cross Keys Gin is the latest masterpiece by Amber Beverage Group. It will be launched in the UK, Russia, Austrailia, Italy and the Baltic States.

Amber Beverage Group’s master distiller has developed Cross Keys Gin with a taste to represent the true spirit of the Baltic States.

“This gin is different. With its palette of northern summer flavors, Cross Keys Gin pleases with a rather complex taste ready for uncomplicated enjoyment – it is great on rocks, with tonic water, or as a key player in classical cocktails. Not requiring complicated recipes, Cross Keys Gin will complement classic cocktails as no other gin,” says Cobus van Rooijen, Amber Beverage Group Marketing and Sales Director.

“The unique aroma and structure of Cross Keys Gin is based on the symmetric interplay of four key ingredients: chamomile, linden blossoms, rosemary, and juniper. This authentic recipe requires great care, therefore Cross Keys Gin is locally handcrafted in small batches,” van Rooijen explains.

Cross Keys Gin stands out among others for many reasons, especially its packaging. It’s in a black natural clay bottle that enhances the aging process of the gin. The chiseled pearl-like bottle design includes a 3-D varnish decoration on the body and a label with two color bronze foil.

BXP Staff

BXP elevates the value of innovative and collaborative brand package design as a strategic business competence across the omni-channel path to purchase, to ultimately help consumer facing and retail brands deliver more relevant experiences that connect with shoppers, win at shelf, own the moment of sale and maximize brand loyalty.

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