Headlines

Nerds Candy’s New Packaging Unlocks a Candy-Themed Dungeon & Dragons Adventure

Nerds Candy and Dungeons & Dragons have partnered to launch limited-edition Nerds Gummy Clusters and Rainbow Nerds Theater Box packaging, featuring a team of new D&D-inspired Nerds characters.

Starting Sept. 1 through December of 2021, customers who purchase Nerds Gummy Clusters or Rainbow Nerds Theater Box D&D packaging can upload their receipt to nerdscandy.com/dnd to enter the world of Dungeons & Dragons and join an exclusive campaign called “Restoring Harmony.”

After uploading the first receipt, fans will gain access to a single PDF adventure and character sheet that can be run in under an hour by a Dungeon Master and one player taking on the role of a Nerds character starting at level one.

Restoring Harmony features the six different Nerds characters, each representing a different type of Nerds personality: Curiosity, Creativity, Spontaneity, Deep Thinking, Logic and Humor. Uploading more receipts will enable access to more Nerds character sheets and adventures, and, after all six have been played, the seventh receipt upload will unlock the final adventure with the entire party at third level which concludes the Restoring Harmony story.

Nerds Gummy Clusters and Rainbow Nerds Theater Box D&D packaging will also give fans the chance to win a D&D prize pack through the Restoring Harmony sweepstakes running from Sept. 1 through December 2021. Entrants must be at least 13 years of age and reside in an eligible country. For more information, visit nerdscandypromotion.com.

Nerds Gummy Clusters and Rainbow Nerds Theater Box limited-edition D&D packaging are available at mass, grocery, drug and convenience stores nationwide in September, as well as online through ecommerce partners. MSRPs range from $0.99 to $3.99.

BXP Staff

BXP elevates the value of innovative and collaborative brand package design as a strategic business competence across the omni-channel path to purchase, to ultimately help consumer facing and retail brands deliver more relevant experiences that connect with shoppers, win at shelf, own the moment of sale and maximize brand loyalty.

Recent Posts

GO MINIMALISM . . . HOLD ON A MINUTE!

FOURTH IN FORCEpkg’S MR. REALITY CHECK SERIES GO MINIMALISM . . . HOLD ON A…

2 years ago

Sustainable, 100% Recycled Transparent Sheeting is Now a Reality!

Printex Transparent Packaging introduces Eco-PET 100, the first totally clear PET (polyethylene terephthalate) made entirely…

3 years ago

Kroger, Walgreens to Dedicate Section of Their Stores to Reusable Packaging

Big retailers are signing on with a new company’s sustainability program.

3 years ago

6 Marketing Tips for Ecommerce Brands to Win the Holiday Shopping Season

Online sales are expected to grow leading up to Christmas – here’s how you can…

3 years ago

New Wunderoots Branding Celebrates the Carrot

Plant-based brand relies on packaging to educate shoppers

3 years ago

Sustainable, 100% Recycled Transparent Clear PET Packaging is Now a Reality!

Printex Transparent Packaging introduces Eco-PET 100, the first totally clear PET (polyethylene terephthalate) made entirely…

3 years ago

This website uses cookies.