Categories: BeverageTrends

Graphic Packaging International to demonstrate possibilities in beverage packaging at drinktec 2017

At drinktec 2017, Graphic Packaging International (GPI) will demonstrate a world of possibilities in machinery and packaging solutions that address both current and evolving consumer buying habits that are shaping the global beverage industry.

“Today, the global beverage industry is experiencing unprecedented dynamism, evolving with consumer preferences and buying habits,” says Allen Ennis, Vice President and General Manager of Global Beverage at GPI. “Brands need to stay ahead of the curve, and GPI provides integrated, unique machinery and carton solutions to help them do just that.”

During the drinktec show, GPI will demonstrate machinery systems that address the needs of brands for both today and tomorrow. The technology is apparent to the user which makes it easy to operate and maintain. Attendees will be able to view the company’s IQ Tablet, which is provided across all machinery offerings and delivers a portable, on-demand technical resource to aid in ongoing operations and maintenance.

From robotics and multi-packing systems to systems that allow for greater flexibility in a smaller manufacturing footprint, attendees will experience first-hand how GPI’s machinery and cartons open up a world of possibilities for brands to continuously evolve with consumer purchasing habits in the beverage space.

At the exhibit (#325 in hall A5), leaders from GPI will be available to discuss the company’s unique approach to innovation, and will provide thought leadership via a series of seminars covering emerging trends in the global beverage marketplace. 

Editorial Note: This post was shared by a member of the BXP community and edited by our editorial staff. Do you have news to share with our readers or a package design project that you are especially proud of? Click here to learn how you can become a contributing member of the BXP Magazine online community.

BXP Staff

BXP elevates the value of innovative and collaborative brand package design as a strategic business competence across the omni-channel path to purchase, to ultimately help consumer facing and retail brands deliver more relevant experiences that connect with shoppers, win at shelf, own the moment of sale and maximize brand loyalty.

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