Tim Hortons unveils its limited-edition holiday packaging

In perhaps what is a comforting sign of normalcy for Canadian and American consumers, Tim Hortons has continued its annual tradition of unveiling limited-edition holiday packaging for the year, tied to a spirited holiday theme. Due to debut in Tim Hortons restaurants on November 12, with a "It's the Most Wonderful Tims of the Year" theme, the holiday packaging includes specially designed hot beverage cups, hot beverage sleeves, Timbits boxes and donut boxes.

The package designs feature a snow-white exterior with classic red and green ornaments, antlered Timbits and a whimsical maple-leaf play on mistletoe. The packaging also has a section where guests can write who the hot beverage or baked goods are for, a perfect sweet treat guests can give to a friend or family member this holiday season.

"We know so many of our products warm up people's days and bring them a smile" says Hope Bagozzi, chief marketing officer for Tim Hortons. "With the added charm of festive imagery printed on our packaging for the holiday season, we have an opportunity to bring our guests these types moments in an even more special way."

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October 2020 issue

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