Rojo’s celebrates start of Summer with a new take on Classic Layer Dip

It’s time to entertain the guests as Memorial Day weekend approaches. Rojo’s, a leading maker of refrigerated salsas and dips announces a flavor-packed addition to its product portfolio—Black Bean, Corn and Chorizo 5-Layer Dip.

“People love Rojo’s for its use of real ingredients—and for always delivering on freshness and flavor,” says Mark Miller, vice president of marketing at Simply Fresh Foods. “Our newest Layer Dip takes chips and dip to a whole new level of deliciousness, satisfying the need for both grab-and-go convenience and great taste. And like all our foods, Rojo’s Black Bean, Corn & Chorizo 5-Layer Dip features traditional Mexican flavors and homemade quality, just like you made it yourself.”

Available in 20-oz. rigid tubs, the new Layer Dip is gluten-free and stacked with black beans, corn, chili, and black bean salsa, chorizo queso, sour cream and cheddar cheese.

Editorial Note: This post was shared by a member of the BXP community and edited by our editorial staff. Do you have news to share with our readers or a package design project that you are especially proud of? Click here to learn how you can become a contributing member of the BXP Magazine online community.

BXP Staff

BXP elevates the value of innovative and collaborative brand package design as a strategic business competence across the omni-channel path to purchase, to ultimately help consumer facing and retail brands deliver more relevant experiences that connect with shoppers, win at shelf, own the moment of sale and maximize brand loyalty.

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