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Plant-Based Meat Brand Modern Meat Expands DtC and Retail Reach

Modern meat announces initiatives to expand its modern wellness bars, in combination with launching an e-commerce initiative.

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(PRESS RELEASE) Modern Meat Inc., an award winning plant-based meat manufacturer, announces its initiative to expand on its Modern Wellness Bar locations. The company has completed the rebranding of its two recently acquired Victoria’s health locations. The company has been pleased with its ongoing operation and will be looking at possible opportunities for acquisition or building more locations.

“We are very pleased with the Modern Wellness Bars; we feel they look fantastic and truly represent the brand that we have built. The locations are expected to bring in consistent revenue and showcase the Modern Meat portfolio of vegan products. Having brick and mortar locations not only bring in sales, but also increases awareness of our company; a channel we are excited to explore.” states Tara Haddad, CEO and founder of the company.

The company also announces that it has appointed Mohsen Rahimi to the board of directors and will hold the position of head of Modern Wellness Bars division. Mr. Rahimi studied at UBC in the department of Land and Food Systems, formerly known as the department of Food, Nutrition and Health. He further has experience in commercial retail and international import and export holding positions at Kowsar Holdings and Tin95 Holdings, which are both private investment firms. Mr. Rahimi also holds vast retail knowledge, growing out existing health food chains to multiple locations and millions in gross revenue per annum, while simultaneously operating an active online e-commerce business.

“Coming from retail, real estate, and finance experience, I’m very pleased to join the company as a director of the board and head of the Modern Wellness Bars. With my past experience, I feel I am very qualified to identify strong locations and provide accurate valuations of other health stores which the Company is looking to potentially acquire. I expect to hit the ground running and am very excited about the company’s future.” states Mohsen Rahimi.

The company also announces that it has retained MJ Capital Management for up to $200,000 (U.S.) over a 3-month period. MJ Capital Management has been engaged for advisory services for increasing brand awareness for the company in global markets. Certain services to be provided by MJ Capital Management are anticipated to include investor relations activities under the policies of the Canadian Securities Exchange and applicable securities laws.

Mr. Rahimi will be replacing Nawaz Jiwani who has resigned from the board of directors. The Company thanks Mr. Jiwani for his service during his time as a director.

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