Connect with us

Beverage

Sparkling lemonade arrives in time for summer

mm

Published

on

Summer days are right around the corner and a new sparkling lemonade is hitting stores across the country just in time. 

Lemon Lemon, a sparkling lemonade from PepsiCo comes in a 12 oz. aluminum can in three different flavors—Original, Peach and Blackberry. 

“The contemporary striped packaging was designed in-house by PepsiCo’s Global Design Group, and the varied stripe colors highlight each Lemon Lemon flavor,” says Lemon Lemon spokesman, Brian Tsao. 

Lemon Lemon plans to host an exclusive floating picnic on the Hornblower Infinity Yacht in New York on May 24. The event will feature a special performance by singer and songwriter Calum Scott. 

“Lemon Lemon is the perfect refreshment when you’re looking to escape from the day-to-day grind,” says Rosemarie Iannucci, marketing director, PepsiCo. “We are excited to kick-off summer with a Lemon Lemon floating picnic, encouraging New Yorkers to relax, recharge and reconnect with those around you.”

The beverages are now available in the U.S., Canada and Western Europe.

Advertisement

Continue Reading

SPONSORED VIDEO

Branding with Ferocity – Thinking Like an Indie Brand

Get a better understanding on how to leverage new technologies to engage and delight shoppers, sustainability’s role in product and package design – being sustainable and premium are not mutually exclusive, plus best practices and tips for collaboration and how to launch new products and refresh existing product line-ups and brands.

Promoted Headlines

Advertisement

Advertisement

Subscribe


BULLETINS

Get the most important news and business
ideas from BXP Magazine's news bulletin.

Advertisement

Most Popular