The Brain Squad is BXP’s monthly survey panel, made up of brand leaders and influencers across the country who have volunteered to participate. Each month, members...
Powerful concept connects with a sophisticated-yet-bold approach.
This year’s Makeover Challenge represents the BXP community.
The aim is to celebrate the best in private brand packaging design.
The competition received more than 2,000 entries from 60 countries.
It's probably the most ambitious Makeover Challenge ever.
A conversation with Todd Maute, Partner at CBX.
CPG companies hone their tools for continued growth during — and after — the pandemic.
They created a character named Milo to make oceanography more accessible to children.
The designers looked to the ocean for inspiration for the colorway.