Connect with us

Headlines

Colbert Packaging Inspires Elementary School Students in Salem, Wisconsin, to be Wise Stewards of Natural Resources

Published

on

Colbert Packaging Corporation recently hosted a TICCIT (“Trees Into Cartons, Cartons Into Trees”) event for elementary students in Wisconsin’s Salem School District. Jeff MacDougall, production manager at Colbert Packaging, led the educational outreach program, which drew participation from over 320 students in the third, fourth and fifth grades. Salem students learned how trees are grown and harvested for the making of paper and paperboard, and then turned into packaging materials that are recyclable and renewable.

Hands-on learning is an important part of TICCIT, a program of the Paperboard Packaging Council (PPC). MacDougall and seven others from Colbert Packaging helped the students plant saplings. Each student was given an eastern white pine sapling, along with a paperboard carton and some soil in which to plant the sapling. Students were encouraged to take their sapling home and plant both the sapling and the box, which will biodegrade over time, in their backyard.

“We all share in the responsibility of being wise stewards of our planet’s natural resources. We do our part within our operations and through the types of paperboard packaging we produce. We also recognize that we have an obligation to impress upon younger generations the importance of biodegradability and sustainability, and to inspire them to do their part to protect the environment,” says MacDougall. “This program enabled us to do that in a fun way, and with a lasting effect.”

PPC, now in its 89th year, is the North American association for converters of paperboard packaging and their suppliers. PPC works to grow, promote and protect the paperboard packaging industry, while providing its members with resources and tools to compete successfully in the marketplace. For more information, call + 1 413 686 9191 or visit www.paperbox.org.

Colbert Packaging Corporation is a family-owned business with extensive R&D capabilities and a solid reputation for excellence. Founded in 1959, Colbert Packaging has grown its repertoire of paperboard packaging solutions into what has become one of the most comprehensive, diverse and inventive portfolios in the industry. Lake Forest, Ill., is home to Colbert’s headquarters and its flagship custom folding carton operation; flexographic-printed cartons, pressure-sensitive roll labels and package inserts are produced in Kenosha, Wis.; and a folding carton, rigid setup box and paper tray forming facility is located in Elkhart, Ind. Learn more at www.colbertpkg.com.

 

Advertisement

Editorial Note: This post was shared by a member of the Brand Experience magazine community using our Community Voice tool.

Our website community uses the tool to post articles, thought-leadership reports and analyses, white papers, case studies, blog entries and op-eds, press releases and events about branding, design or marketing. These posts are vetted and edited by our editorial staff for editorial relevance for branding, design and marketing professionals. Approved and edited content then lives side-by-side with other editorial content.

Do you want to become a contributing author to the BXP website? Click here to learn how you can become a contributing member of the BXP Magazine community.

Continue Reading

SPONSORED VIDEO

Branding with Ferocity – Thinking Like an Indie Brand

Get a better understanding on how to leverage new technologies to engage and delight shoppers, sustainability’s role in product and package design – being sustainable and premium are not mutually exclusive, plus best practices and tips for collaboration and how to launch new products and refresh existing product line-ups and brands.

Promoted Headlines

Advertisement

Advertisement

Subscribe


BULLETINS

Get the most important news and business
ideas from BXP Magazine's news bulletin.

Advertisement

Most Popular